With such a busy live involved in the music and media industry, it’s normal to not having time to update his website, outdated since 2001. Back in 2017, I was tasked with the mission of redesigning his online portal to update it to the latest trends.
Some of the challenges that this meant were:
Some of the aspects of this new appearance involved:
Foster’s previous website was a static HTML non-floating website that looked either cut or unscaled on mobile devices, and we had to have in mind the public that visits the website using their phones when crafting his new website.
This is the reason why, given that his career is focused on being in the go and touring and visiting countries, we came up with a website accessible on mobile, high contrasted with a dark theme and text-based. So that it’s also light-weight and fast to load.
After getting the portal signed off, we managed to publish it and go live right before David Foster started his tour around China and Japan, ensuring the success of his brand new website world wide.